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Publift
Australia
Приєднався 29 сер 2015
Publift is an ad tech company with one simple goal, to make publisher's lives easy.
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WEBSITE
publift.com/
FACEBOOK
publiftmedia/
LINKEDIN
www.linkedin.com/company/publift-pty-ltd/?originalSubdomain=au
CONTACT US
contact@publift.com
***********************************
***********************************
WEBSITE
publift.com/
publiftmedia/
www.linkedin.com/company/publift-pty-ltd/?originalSubdomain=au
CONTACT US
contact@publift.com
***********************************
What is Google Ad Manager? - GAM Tutorial | Publift
Unlock the Power of Google Ad Manager (GAM) for Your Website Monetization! 💰
But what is GAM? Is it Google Ads? Is it AdSense? 🤔
Join us as we explore what GAM is, its powerful features, and how it stands out from other Google products. Learn why many marketers consider GAM a must-have for maximizing your website's revenue. Discover the differences between GAM and Google AdSense, and why GAM is the cornerstone platform for publishers.
Don't miss out on this opportunity to boost your monetization strategy-watch now and get the full scoop on Google Ad Manager!
🧠 MORE RESOURCES
⚡ Key-Value Targeting in Google Ad Manager - bit.ly/3wAAMlg
🎯 What is Google Ad Manager? - bit.ly/4dSAJlE
🏆 What Are Google's Publisher Provided Identifiers (PPIDs)? - bit.ly/4apQuNT
🗣️Talk to us today | bit.ly/3WHIQuW
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📕Video chapters if you'd like to skip through
00:00 - Intro
00:21 - GAM explained
00:40 - What does GAM allow campaigns to do?
01:22 - GAM Customisable Report
01:32 - Google Adsense vs Google Ad Manager
02:16 - AdSense vs Ad Manager Recap
02:19 - GAM Pricing
03:16 - How do I become a Google Ad Manager?
03:53 - Recap
04:03 - Outro
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More Publift:
LinkedIn | linkedin.com/company/publift
Twitter | x.com/publifthq
Instagram | publiftmedia
Website | www.publift.com
Don't forget to subscribe & press the bell 🔔 for more updates!
#GAM #GoogleAdManager #Adsense #GoogleAds #programmaticadvertising #adtech
But what is GAM? Is it Google Ads? Is it AdSense? 🤔
Join us as we explore what GAM is, its powerful features, and how it stands out from other Google products. Learn why many marketers consider GAM a must-have for maximizing your website's revenue. Discover the differences between GAM and Google AdSense, and why GAM is the cornerstone platform for publishers.
Don't miss out on this opportunity to boost your monetization strategy-watch now and get the full scoop on Google Ad Manager!
🧠 MORE RESOURCES
⚡ Key-Value Targeting in Google Ad Manager - bit.ly/3wAAMlg
🎯 What is Google Ad Manager? - bit.ly/4dSAJlE
🏆 What Are Google's Publisher Provided Identifiers (PPIDs)? - bit.ly/4apQuNT
🗣️Talk to us today | bit.ly/3WHIQuW
-----------------------------------------------------------------------------------------------------------------------
📕Video chapters if you'd like to skip through
00:00 - Intro
00:21 - GAM explained
00:40 - What does GAM allow campaigns to do?
01:22 - GAM Customisable Report
01:32 - Google Adsense vs Google Ad Manager
02:16 - AdSense vs Ad Manager Recap
02:19 - GAM Pricing
03:16 - How do I become a Google Ad Manager?
03:53 - Recap
04:03 - Outro
----------------------------------------------------------------------------------------------------------------------
More Publift:
LinkedIn | linkedin.com/company/publift
Twitter | x.com/publifthq
Instagram | publiftmedia
Website | www.publift.com
Don't forget to subscribe & press the bell 🔔 for more updates!
#GAM #GoogleAdManager #Adsense #GoogleAds #programmaticadvertising #adtech
Переглядів: 199
Відео
CPM vs RPM, which is better for publishers? | Publift
Переглядів 200Місяць тому
Understanding CPM (Cost Per Mille) and RPM (Revenue Per Mille) is crucial for publishers looking to track and optimize their advertising revenue. Though both metrics are essential, they often confuse new publishers with their distinct roles in shaping advertising strategies. In today’s video, we dive into everything you need to know about CPM and RPM. We’ll cover what to prioritize, key factors...
Layout Teardown Ep: 3 - Cars.com's Sophisticated Ad Strategy
Переглядів 1042 місяці тому
Layout Teardown is a video series where Ben and Brock breakdown the ad strategy and website layout of popular publishers. In this week's episode, we're taking a look at Cars.com, one of the biggest auto marketplaces in the US. Ben and Brock speak about the detailed insights and suggestions for optimizing cars.com’s ad revenue. From tweaking the desktop layout to maximizing mobile monetization w...
Rich Media Advertising - How Rich Media Ads Drive More Revenue and Improve User Experience?
Переглядів 913 місяці тому
In 2020, the IAB found that rich media ads boost ad recall and brand recognition by 70% compared to static ads. Adform also conducted a study that showed how rich media ads had a 0.44% CTR, nearly triple the 0.16% CTR of standard banner ads, highlighting their enhanced engagement potential. Welcome back to AdThoughts, a video series where we interview industry experts on all things ad tech. In ...
What is a Demand Side Platform (DSP)? How It Helps Publishers? | Publift
Переглядів 1,5 тис.4 місяці тому
⭐Ever wondered what DSP is and how it can boost your revenue? 🚀 DSP, or Demand-Side Platform, is your ticket to the world of programmatic advertising! It's a platform where advertisers and media buyers can automatically bid on display, video, mobile & search ad inventory from a wide range of publishers. 🎥 In today's video, we're diving into DSP 101: understanding what DSPs are, exploring their ...
What is AdSense Arbitrage? Best Practices for Using AdSense Arbitrage | Publift
Переглядів 2 тис.7 місяців тому
✨ Unlock the Secrets of AdSense Arbitrage with Our Exclusive Guide 101! 🚀 In this video, we're delving deep into the world of AdSense arbitrage-a game-changing strategy where publishers invest in ads to drive traffic, ultimately raking in ad revenue through increased impressions and clicks. 💰 We will break down the key principles that determine the success of AdSense Arbitrage. While it’s all a...
What are Sticky Ads? Pros & Cons | Publift
Переглядів 2777 місяців тому
📢 Discover a game-changing solution to banner blindness - Sticky Ads! 📌 But what are Sticky Ads? In today's crowded digital landscape, it's becoming harder for advertisers to grab users' attention due to intrusive ad noise. But there's a way to break through the clutter. 🔍 Explore the potential of sticky ads, which promise enhanced visibility for advertisers and higher returns for publishers. H...
A/B Testing for Publishers - A Practical Guide | Publift
Переглядів 3518 місяців тому
In this A/B testing complete guide episode, we’ve compiled everything from what A/B testing is, its benefits, and its challenges. A/B testing, also known as split testing, has long been established in digital marketing to optimize web pages and elements therein. While A/B test has a goal of increasing Revenue Per Mille (RPM), the complicated process can challenge publishers. That’s why this vid...
8 Years 8 Questions with Colm Dolan
Переглядів 2139 місяців тому
To celebrate 8 years of Publift, we chat with Colm Dolan, Publift's CEO & Founder, and reminisced about his nostalgic journey in building the company, exploring the valuable lessons he has learned while achieving prestigious awards, and engaging in a vibrant discussion about the current beacons of innovation guiding Publift's path forward. 🧠 MORE RESOURCES 💬 Talk to us today | bit.ly/45GgbrX 📕 ...
How to Earn Money With Google AdSense? | Publift
Переглядів 2,2 тис.9 місяців тому
In this Google AdSense 101 episode, we’ve summarized what Google AdSense is and how to earn money from it. Google AdSense is a relatively straightforward way for digital publishers to amp up revenue by outsourcing their advertising operations to Google. But! Following their rules and guidelines is the name of the game, or you might end up on Google’s naughty list (blacklist)! That's why we're d...
What’s Yield Optimization? - Effective Yield Optimization for Publishers Explained
Переглядів 4619 місяців тому
You're watching AdThoughts, a video series where we interview industry experts on all things ad tech. In today's episode, we chat with Brock Munro, Publift's Head of Yield & Product about Yield Optimization (and Management), why it's important for publishers, and what are the best practices surrounding it. Yield optimization is a must-do initiative to ensure the space publishers dedicate to ads...
Layout Teardown: Ep 2 - TimeAndDate.com Success: Mastering Functionality & Monetization
Переглядів 32510 місяців тому
Layout Teardown is a video series where Ben and Brock breakdown the ad strategy and website layout of popular publishers. In this week's episode, we're taking a look at Timeanddate.com, a transactional website where users can calculate dates, check the time, weather and dates across the world. Ben and Brock talk through the reasons behind timeanddate.com's page RPM strategy, the advertising lay...
Transforming Revenue and Autonomy through an Innovative Tech Partnership
Переглядів 4010 місяців тому
Publift is a Sydney based ad tech company with one simple goal, to make publisher's lives easy. WEBSITE publift.com/ FACEBOOK publiftmedia/ LINKEDIN www.linkedin.com/company/publ... CONTACT US contact@publift.com Credits
What is Page RPM? How to Increase Page RPM? | Publift
Переглядів 1,3 тис.10 місяців тому
What is Page RPM? How to Increase Page RPM? | Publift
Top 3 Best CPM Ad Networks in 2024 | Publift
Переглядів 7 тис.10 місяців тому
Top 3 Best CPM Ad Networks in 2024 | Publift
Ultimate Core Web Vitals Guide for Publishers | LCP, CLS & FID Explained
Переглядів 35211 місяців тому
Ultimate Core Web Vitals Guide for Publishers | LCP, CLS & FID Explained
Layout Teardown: Episode 1 - How Dailymail’s Outrageous Ads Make So Much Money
Переглядів 479Рік тому
Layout Teardown: Episode 1 - How Dailymail’s Outrageous Ads Make So Much Money
What is a Mobile Ad Network? The Best Mobile Ad Networks in 2024
Переглядів 1,9 тис.Рік тому
What is a Mobile Ad Network? The Best Mobile Ad Networks in 2024
What is an Ad Network? The Best Ad Networks in 2024!
Переглядів 4,1 тис.Рік тому
What is an Ad Network? The Best Ad Networks in 2024!
How to Sell Advertising Space on Your Website - Best Ways to Earn Money from Your Website
Переглядів 6 тис.Рік тому
How to Sell Advertising Space on Your Website - Best Ways to Earn Money from Your Website
What is Google Adsense? 3 Best Google Adsense Alternatives to Try in 2024
Переглядів 6 тис.Рік тому
What is Google Adsense? 3 Best Google Adsense Alternatives to Try in 2024
What is Ad Refresh? How it Works & Best Practices
Переглядів 1,6 тис.Рік тому
What is Ad Refresh? How it Works & Best Practices
Difference Between Google AdX and Google AdSense
Переглядів 6 тис.Рік тому
Difference Between Google AdX and Google AdSense
How to increase page RPM in 11 steps
Переглядів 3,4 тис.2 роки тому
How to increase page RPM in 11 steps
Hi Need MCM MA Account to increase revenue
Ad networks are a bit overwhelming for beginners. Your explanation really simplified things. Any suggestions for a beginner-friendly network?
Hello! I was wondering if you know anything about Flippa or empire flippers? and if which one you recommend to sell my online business and if you have any tutorials on what's the process? Thanks!
Great Content! The background sound effects are very loud and annoying
hey there, I came across your content. One remark is background music snd sometimes animations sound is disturbing during your detailed explanations. Thank you
حلم 💭 حلم 💭 حلم 💭 حلم 💭 حلم 💭
Hi how can i get invitation from Adx ?
Subscribing and liking
I would give anything to take this girl to a Chinese restaurant! 🙂
Good job!
Thank you for this. Can you make video on Seller.Jason and Ads.txt. What? Why it is important? Also could you please make video on Brand safety?
So you always "have" one of these 4? And it can always be different from video to video that you upload?
Hi can a publisher go direct to the dsp? or do we have to use an ssp?
Hi, Zoe! Publishers can approach directly DSPs for deals, however, DSPs more commonly work with advertising agencies and SSPs. Yes, SSPs can connect publishers with ad networks within the ad exchange. Publishers can go direct to SSPs but by working with a monetization partner (such as Publift), they would manage and connect you to multiple SSPs. Hope this helps!
U hot ❤
Sir how can contacts with u
How do I sign up as an advertiser
I will try your network I hope it safe on Adsense
Hi there. Have u try it? Im new to this. Interested to have some discussion?
Can l get a clear understanding? Can you put it in layman terms
He read the answers on the screen....
It's covered with too much advertising with annoying videos, I stop reading it when the huge Stan Ad covers the bottom of the page.
techtokai - ai technology
Hey Publift! You need auspice? We have cheap sponsorship spots on our UA-cam channel
The bright pink background is like a sun burning my retina. Jesus.
Thank you
the problem with adsense is that it doesn't tell you the violation detail I am not approved ..it tell me to remove my other adsense account which is I did already but still rejected
Which adsense
Lmao straight lies
Adsense keep saying I have low content but they don’t specify. I’ve got an insane amount of content. Given up on them
Your content written by AI That's true..
@@user-cp9iw9sh9d no it’s not
Ai man 😡
Why UA-cam don't push this high quality videos with good information
low video😂
Thanks a lot!!! It is a great explanation.
Glad you found it helpful!
How to get adx approval
But why Publift not replied
The RPM of my videos is about $0.2 and the CPM is $2 what's the solution?
Thank you Naomi & James, for sharing this highly engaging and informative content. Many of my questions have been answered.
You're most welcome, Nathan! Happy to hear this 😊
Adcash cpm is not good
Work on it cpm will increase.
@@cosmic6755 No Bro I'll Try this is not increase
Your title is how to increase page RPM. Surely people would know what RPM was so why waste time explaining it. So simplistic makes your advice lame. Is this a video of a chatgpt article? So dumb. Just provides a bullet list in the last 20 seconds of the video.
Still waiting to learn how to sell advertising on my site. Thumbs down
Plaz answe me I am steel wait
The website has to be ranked on the first page of Google. Where to buy traffic for that and which ad network to use.
The video is good but the colors of the Backgrounds you are using are very dazzling, it hurt my eyes!
Does ezoic allow ads refresh?
"PromoSM"
Awesome
Awesome
Waste of time. 90÷ just definitions. Don't waste people's time with this garbage.
is she real?
What do you think about browsers that can block all ads on the website? For example, Brave - I use it and I like it. In our time ad is quite annoying stuff.
This young woman should be a TV newsreader for sure !!!!!
Very well presented ...she knows what she is talking about